Tuesday, October 26, 2021

Promo Theatre: CBS--Looking Good?

CBS' 1979 promo campaign was "Looking Good!" It's a generic slogan, but one that can serve its purpose if in fact the network IS looking good. 

This particular promo makes you doubt the veracity of the expression:

CBS is sounding good with the great Danny Dark, who I associated with NBC growing up but who was the voice of the Tiffany Network before that. Looking good, though? 

The Last Resort lasted a mere 16 episodes; creator Gary David Goldberg scored a couple years later with Family Ties. As for Struck by Lightning, did anyone ever utter the phrase, "Hey, Jack Elam! Looking GOOD!" I personally love the idea of Elam as a modern-day Frankenstein's monster, but the show itself had an even shorter run than Resort.

Then we get TV movie Sex and the Single Parent. You know, I just don't want to see that.

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