I cheated a little bit, organizing some services by their parent company and including some series that should be streaming right now but for some reason are not. I also threw in some shows outside the time frame. Let's dive in and have some fun with the concept this week!
Today's trade is a blockbuster!
NBC and Peacock trade Little House on the Prairie and The Incredible Hulk to Disney and Hulu for The Golden Girls.
Right off the bat, I have to cheat a bit for the simple reason that, for reasons no one knows, the Bixby Hulk series is not streaming anywhere despite being owned by a company that has several different streaming services. In fact, NBC.com recently did have the whole series.
Since it's not being used right now, I figure it's not a huge property for Comcast/Universal/NBC, which means it can be thrown it with family-friendly show Little House. We joked on the podcast about the amount of calamity on the series, but it does seem like a good fit for the Disney brand. Disney Plus is lacking in vintage family drama shows--vintage drama shows, period, in fact--and LHOP would be a big catalog boost.
The 1977 Incredible Hulk is an obvious fit alongside the other Marvel shows, even though it is literally of a different universe. Well, the fact that it is so different than the modern stuff makes it a refreshing change of pace. Why not start building a Vintage Marvel collection?
Losing The Golden Girls would hurt. It's Hulu's 14th-most-popular series among females 13-27 years old, at least according to research I made up. That's why NBC has to give up two big shows to get it. Disney can afford to lose it for a while, though.
The Girls come home to NBC in this scenario and become one of the biggest catalog titles on Peacock, a streamer that already seems to be targeting similar demographics with its new alliance with Hallmark Channel. Peacock is the constant target of speculation about merger/folding, and it needs a splash or two. Golden Girls would give it some juice for the price of a series it's not using right now (Hulk) and one that is non exclusive and already available on FreeVee (LHOP).
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